This time, I have linked to a particularly short article that lacks the earnest tackling of weighty or consequential issues surrounding design, and reminds us instead that much of the design that first inspired us was playful, light and heartfelt. Because it is the design work that made an impact on us when we were kids.
Jow Shouldice's article recalls a cassette sleeve that intruigued him with an 'invisible' joke, opening up to him a previously unknown world of design thinking that had not occured to him before. That little joke steeped in him, increasing in intruigue because its presence could not be explained without the ready knowledge of the internet. He described a curiousity and allure that I could remember from my own pre-teen years, before everything could be explained with a Google search, but also more than that — there was no pressing need to know 'why', just a simple satisfaction in the enjoyment of the mystery.
Reading this, I remembered being fascinated by my father's LP copy of Paul Simon's 'There Goes Rhymin' Simon', and looking back, I am astounded that, even at that young age, I knew that the objects had been arranged and placed on a piece of grid paper and photographed as one. Or his copy of The Beatles' White Album, with its almost obnoxious minimalism. The two, in stark contrast, whispered somthing exciting to me about the humans who make images.
Already this introduction is longer than the article it links to, but I think that's the point — hopefully this small piece of writing reminds you of that first moment you realised that some images around you were indeed magical, but better than that — they were made by magical people, and you could make them too.